Friday, 10 April 2015

Nars Spring / Summer 2013

Nars Spring / Summer campaign was shot by Francois Nars who also featured as the Makeup artist. The collection was modelled by Stella Tennant who appeared in the campaign at 41 years old. Although in the campaign the model looks a lot younger then her actual age!

Stella Tennant for Nars Spring Summer 2013. Viewed 10/04/15. Available to view: http://www.mikkigalang.com/2012/05/nars-spring-summer-2013.html
Stella Tennant for Nars Spring Summer 2013. Viewed 10/04/15. Available to view:http://www.glamourboysinc.com/2013/04/nars-cosmetics-springsummer-2013.html
Stella Tennant for Nars Spring Summer 2013. Viewed 10/04/15. Available to view: http://jojosbeautyguide.blogspot.co.uk/2013/01/nars-spring-2013-color-collection.html

The collection is all about being fierce yet feminine. The colours once again represent the the season, being bright and colourful to bring us into summer. The collection features complimentary colours which adds a playful aspect to the collection allowing for the customer to have options when it comes to the use of the product. The collection is made up of eight products. 

- Nars Multiple in Puerto Vallarta which creates a gorgeous summer glow.
- Duo Eyeshadow in Fashion Rebel. 
- Eyeshadow in Euphrate. 
- Eyeliner in Barrow Street. 
- Lipstick in Tolede.
- Lipgloss in Paris Follies.  
- Lip Pencil in Tender Night. 
- Nail Varnish in Madness a gorgeous bright orange shade perfect for summer.

The products once again take inspiration from the colours surrounding us in spring creating a fresh take on the 2013 collection. The advertisement produced has a 70's aspect to it with the use of a lot of colour. The hairstyle was fierce and masculine against a feminine makeup style. By bleaching out the eyebrows the attention is all on the eyes focusing on the beautiful colours from the eyeshadow palettes. The styling is also fierce. It is unusual to find an advertising campaign in Spring Summer which has a fierce, strong connotation to it, as most things are fresh and all about new beginnings.

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