Wednesday, 15 April 2015

Nars Holiday 2014

Daria Strokous for Nars Holiday 2014. Viewed 15/04/15. Available to view: http://models.com/Work/nars-cosmetics-nars-cosmetics-holiday-2014-1

Nars holiday collection, 'Laced with Edge', modelled by Daria Strokous available around October 2014 is made up of the following limited edition products: 

- Algorithm (Laguna Bronzer and brush).
- Modern Future (Roman Holiday) - Roman Holiday Blush, Lipstick and Nail Polish.
- Laser Cut - Three Eyeshadows, Day Dream Blush, Laguna Bronzer and Dolce Vita Lipgloss.
- Tech Fashion - Four miniature versions of Larger Than Life Lipgloss in Peach, Fig, Raspberry and Ruby shades.
- Kabuki Brush Set - Mie Kabuki Brush, Mizubake Kabuki Brush and Kabuki Eye Brush. 
- Digital World (Lipstick) - Cruella (Scarlett Red), Iberico (Coral), Yu (Pink), Descanso (Rose) and Torres Del Paine (Coral Peach).

NARS Holiday 2014 Gifting Collection
Nars 'Laced With Edge' Laguna Bronzer. Holiday 2014. Viewed 15/04/15. Available to view: http://www.temptalia.com/nars-holiday-2014-gifting-collection

NARS Holiday 2014 Gifting Collection
Nars 'Laced With Edge' Holiday 2014. Viewed 15/04/15. Available to view: http://www.temptalia.com/nars-holiday-2014-gifting-collection

The holiday collection is made up of various shades to take you into the holiday season to create versatile party looks, including favourite shades like the Laguna Bronzer. The gifting sets include shades seen before that have been packaged into this beautiful futuristic packaging which features the silhouetted shapes of lace. Hence the name 'Laced'. The collective aspect of the collection makes it an instant sell out. The colours of the products have been seen before and it has been said that the collection needs more versatile shades. For instance, the blusher collection wouldn't work on every skin type which limits the product for many people. For me, this collection seems very much the same that Nars produces every year with similar colours and textures of the products. The packaging makes this collection more interesting than it is.

The campaign images, shot by Francois Nars, mirror the packaging from the collection by projecting the silhouetted shapes onto the models face. The campaign very much reminds me of photographer Solve Sundsbo's 'Shadow' series in which he projected shapes onto the bodies of women. Although not as stark in contrast, the concept is still similar.

Solve Sundsbo. Shadow Series. 2008. Viewed 15/04/15. Available to view: http://photo.net/photography-lighting-equipment-techniques-forum/00W8S6

Shadow Photography By Solve Sundsbo
Solve Sundsbo. Shadow Series 2008. Viewed 15/04/15. Available to view: http://avaxnews.net/charming/shadow_photography_by_solve_sundsbo.html


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